Factiv Billboard Video

This video is created to promote Factiv, a start-up skincare brand based in Hong Kong. Since its branding is rooted in scientific research, the imagery mostly clings to laboratory aesthetics. It was on display on a three-storey (~12m high) large billboard screen in one of the busiest street in Tsim Sha Tsui during September 2019.

The video consists of mostly bought footage. With a mixture of my own executed photography, colour-grading and typography animation, it rendered into a dreamy sequence.

Please enter the link (included in the tag) to see the video on Vimeo